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	<title>Ryan Anderson - Web Strategist &#187; Social Media Breakfast</title>
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	<link>http://www.ryananderson.ca</link>
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		<title>Getting past social media BS</title>
		<link>http://www.ryananderson.ca/2009/04/13/getting-past-social-media-bs/</link>
		<comments>http://www.ryananderson.ca/2009/04/13/getting-past-social-media-bs/#comments</comments>
		<pubDate>Mon, 13 Apr 2009 18:43:50 +0000</pubDate>
		<dc:creator>Ryan Anderson</dc:creator>
				<category><![CDATA[Social Media Breakfast]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[chris greenfield]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[ottawa]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Upcoming breakfasts]]></category>

		<guid isPermaLink="false">http://www.ryananderson.ca/?p=314</guid>
		<description><![CDATA[Let&#8217;s face it &#8211; we all know there&#8217;s a lot of it out there.  The important question is how we advance beyond the advice of self-proclaimed experts and integrate social media into our marketing in a way that moves the &#8230; <a href="http://www.ryananderson.ca/2009/04/13/getting-past-social-media-bs/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Let&#8217;s face it &#8211; we all know there&#8217;s a lot of it out there.  The important question is how we advance beyond the advice of self-proclaimed experts and integrate social media into our marketing in a way that moves the needle for our clients or our businesses.</p>
<p>To answer (at least some of) that question, Chris Greenfield, product strategist and Founder &amp; CEO of clever communications will be speaking at the next <a href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=aHR0cDovL3NtYm90dGF3YTguZXZlbnRicml0ZS5jb20=">Social Media Breakfast</a> on the topic Social Media Hype: Getting past the BS and making it work.</p>
<p>From the description:</p>
<blockquote><p>When ROI means everything, businesses need to focus their social media efforts on their core business goals, with a realistic look at the resources and commitment required to execute well a social media program.</p></blockquote>
<p>I&#8217;ve worked with Chris many times in the past and I can vouch for him being one of the good ones.  He&#8217;s also an excellent speaker, so don&#8217;t miss the opportunity to see him in Ottawa.  Book your ticket today &#8211; <a href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=aHR0cDovL3NtYm90dGF3YTguZXZlbnRicml0ZS5jb20g">http://smbottawa8.eventbrite.com </a></p>
<h2>When</h2>
<p>Wednesday, April 15, 2009 from 7:30 AM &#8211; 9:00 AM (ET)</p>
<h2>Where</h2>
<p>Gowlings<br />
160 Elgin Street<br />
Suite 2600<br />
Ottawa, K1P 1C3<br />
Canada</p>
<p><a></a></p>
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		<title>Social Media Breakfast Ottawa # 7</title>
		<link>http://www.ryananderson.ca/2009/03/03/social-media-breakfast-ottawa-7/</link>
		<comments>http://www.ryananderson.ca/2009/03/03/social-media-breakfast-ottawa-7/#comments</comments>
		<pubDate>Tue, 03 Mar 2009 15:04:27 +0000</pubDate>
		<dc:creator>Ryan Anderson</dc:creator>
				<category><![CDATA[Social Media Breakfast]]></category>
		<category><![CDATA[Eventbrite]]></category>
		<category><![CDATA[Gowlings]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.ryananderson.ca/?p=303</guid>
		<description><![CDATA[Spring is just around the corner, we&#8217;re about to get an exta hour of daylight, and young people&#8217;s fancy is turning to thoughts of social media and a light continental breakfast. That&#8217;s right &#8211; Social Media Breakfast number 7 is &#8230; <a href="http://www.ryananderson.ca/2009/03/03/social-media-breakfast-ottawa-7/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Spring is just around the corner, we&#8217;re about to get an exta hour of daylight, and young people&#8217;s fancy is turning to thoughts of social media and a light continental breakfast.</p>
<p>That&#8217;s right &#8211; <a class=\"zem_slink\" title=\"Social Media Breakfast\" rel=\"homepage\" href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=aHR0cDovL3d3dy5zb2NpYWxtZWRpYWJyZWFrZmFzdC5jb20=">Social Media Breakfast</a> number 7 is coming up in less than two weeks.  On March 11, we have the pleasure of having Brady Gilchrist, digital strategist and entrepreneur to come and talk to us about the changing mediascape and how social media will fit in with big corporations.  Brady is the digital advisor to many large international brands, so he brings a distinctly unique perspective to the tools we use every day.</p>
<p>As always, you can sign up at the Eventbrite page &#8211; <a href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=aHR0cDovL3NtYm90dGF3YTcuZXZlbnRicml0ZS5jb20=">http://smbottawa7.eventbrite.com</a>, and we will be hosted at <a class=\"zem_slink\" title=\"Gowlings\" rel=\"homepage\" href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=aHR0cDovL2dvd2xpbmdzLmNvbQ==">Gowlings</a> Law Firms on Elgin, by our wonderful sponsor, without which this breakfast would not be possible.</p>
<p>In the meantime, here&#8217;s the introduction to Brady&#8217;s talk:</p>
<p><object width="425" height="344" data="http://www.youtube.com/v/pJfp0w68e58&amp;hl=en&amp;fs=1" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/pJfp0w68e58&amp;hl=en&amp;fs=1" /><param name="allowfullscreen" value="true" /></object></p>
<p>I hope I&#8217;ll see you all there!</p>
<div class="panel_280">
<h2 class="panel_head2">When</h2>
<div class="panel_body">
<p>Wednesday, March 11, 2009 from 7:30 AM &#8211; 9:00 AM (ET)</p>
<div id="calendarDiv" style="margin: 10px 20px; display: none;"><a href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=amF2YXNjcmlwdDolMjBBZGRUb0NhbGVuZGFyKA=="outlook',%20'http://www.eventbrite.com',%20'299240035',%20'');\"><img src="http://www.eventbrite.com/static/images/icon/calendar_add.gif" border="0" alt="Outlook" hspace="5" vspace="2" width="22" height="17" align="middle" /></a> <a href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=amF2YXNjcmlwdDolMjBBZGRUb0NhbGVuZGFyKA=="outlook',%20'http://www.eventbrite.com',%20'299240035',%20'');\">Outlook Calendar</a><br />
<a href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=amF2YXNjcmlwdDolMjBBZGRUb0NhbGVuZGFyKA=="google',%20'http://www.eventbrite.com',%20'299240035',%20'');\"><img src="http://www.eventbrite.com/static/images/icon/google.png" border="0" alt="Google Calendar" hspace="5" vspace="2" width="16" height="16" align="middle" /></a> <a href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=amF2YXNjcmlwdDolMjBBZGRUb0NhbGVuZGFyKA=="google',%20'http://www.eventbrite.com',%20'299240035',%20'');\">Google Calendar</a><br />
<a href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=amF2YXNjcmlwdDolMjBBZGRUb0NhbGVuZGFyKA=="yahoo',%20'http://www.eventbrite.com',%20'299240035',%20'');\"><img src="http://www.eventbrite.com/static/images/icon/yahoo.png" border="0" alt="Yahoo! Calendar" hspace="5" vspace="2" width="16" height="16" align="middle" /></a> <a href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=amF2YXNjcmlwdDolMjBBZGRUb0NhbGVuZGFyKA=="yahoo',%20'http://www.eventbrite.com',%20'299240035',%20'');\">Yahoo! Calendar</a><br />
<a href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=amF2YXNjcmlwdDolMjBBZGRUb0NhbGVuZGFyKA=="ical',%20'http://www.eventbrite.com',%20'299240035',%20'');\"><img src="http://www.eventbrite.com/static/images/icon/ical.png" border="0" alt="iCal Calendar" hspace="5" vspace="2" width="16" height="16" align="middle" /></a> <a href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=amF2YXNjcmlwdDolMjBBZGRUb0NhbGVuZGFyKA=="ical',%20'http://www.eventbrite.com',%20'299240035',%20'');\">iCal Calendar</a></div>
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<h2 class="panel_head2">Where</h2>
<p><strong>Gowlings</strong><br />
160 Elgin Street<br />
Suite 2600<br />
<a href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=aHR0cDovL21hcHMuZ29vZ2xlLmNvbS9tYXBzP2Y9cSZhbXA7c291cmNlPXNfcSZhbXA7aGw9ZW4mYW1wO2dlb2NvZGU9JmFtcDtxPTE2MCtFbGdpbitTdHJlZXQrb3R0YXdhJmFtcDtzbGw9MzcuMDYyNSwtOTUuNjc3MDY4JmFtcDtzc3BuPTM3Ljg3MTkwMiw3MS40NTUwNzgmYW1wO2llPVVURjgmYW1wO2xsPTQ1LjQyMTE1MSwtNzUuNjkyNzk3JmFtcDtzcG49MC4wMDgyMDgsMC4wMTc0NDUmYW1wO3o9MTYmYW1wO2l3bG9jPWFkZHI=">MAP</a></p>
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		</item>
		<item>
		<title>Croissants and Social Media &#8211; Together Again</title>
		<link>http://www.ryananderson.ca/2009/01/27/croissants-and-social-media-together-again/</link>
		<comments>http://www.ryananderson.ca/2009/01/27/croissants-and-social-media-together-again/#comments</comments>
		<pubDate>Tue, 27 Jan 2009 20:29:10 +0000</pubDate>
		<dc:creator>Ryan Anderson</dc:creator>
				<category><![CDATA[Social Media Breakfast]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Stuart MacDonald]]></category>
		<category><![CDATA[TripHarbour]]></category>

		<guid isPermaLink="false">http://www.ryananderson.ca/?p=290</guid>
		<description><![CDATA[It&#8217;s been a little while since last we met, but we&#8217;re kicking off the first Social Media Breakfast of the year in style with special guest speaker Stuart MacDonald; CEO of TripHarbour.ca, founder and former CMO of Expedia.ca, and co-founder &#8230; <a href="http://www.ryananderson.ca/2009/01/27/croissants-and-social-media-together-again/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s been a little while since last we met, but we&#8217;re kicking off the first <a class=\"zem_slink\" title=\"Social Media Breakfast\" rel=\"homepage\" href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=aHR0cDovL3d3dy5zb2NpYWxtZWRpYWJyZWFrZmFzdC5jb20=">Social Media Breakfast</a> of the year in style with special guest speaker <a class=\"zem_slink\" title=\"Stuart MacDonald\" rel=\"blog\" href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=aHR0cDovL3d3dy50cmlwaGFyYm91ci5jYS9ibG9n">Stuart MacDonald</a>; CEO of TripHarbour.ca, founder and former CMO of Expedia.ca, and co-founder of the <a href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=aHR0cDovL3d3dy5tZXNoY29uZmVyZW5jZS5jb20v">MESH conference</a>.  He&#8217;s going to talk about how social media has helped him build the community-driven travel site and the lessons he picked up over his career launching and building online businesses.</p>
<p>This is a must for anyone interested in social media and business.  Stuart is not just an experienced marketer, he&#8217;s a fantastic speaker who understands the role of social media in business.</p>
<p>The event takes place on February 20 at the offices of our wonderful sponsors Gowlings, located at 160 Elgin Street.  Tickets are available at <a href="http://www.ryananderson.ca/wp-content/plugins/wordpress-feed-statistics/feed-statistics.php?url=aHR0cDovL3NtYm90dGF3YTYuZXZlbnRicml0ZS5jb20v">http://smbottawa6.eventbrite.com/</a>.</p>
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