Comments for Ryan Anderson dot ca

Comment on Things you say that make you sound stupid by mia

mia — Fri, 05 Mar 2010 15:06:02 +0000

Say what you mean: People greet by asking: 'How are you?' and are answered “I'm fine” – but are you ‘fine’? Isn’t that for your admirers to decide? If you meant: “I’m well” why not just say that.
Another one of these: “It’s a pleasure” – to be honest, did you really pleasure yourself in this action? Or did you mean to say “Your welcome”

Comment on Starting out in PR by Kelly Rusk

Kelly Rusk — Tue, 02 Mar 2010 21:48:03 +0000

Great tips Ryan, I want to comment on two of your points:

1. Low paying exp. vs high paying irrelevance. Yes! Agreed completely and walking proof: I was pretty humbled to graduate top of my class but get one of the lowest paying jobs (of the people I spoke to at least) However, my first month at that job I planned and executed a customer appreciation event start to finish. I also got into social media before most of my colleagues knew what it was and was allowed to write under my own name which helped me get it out there. I'm tremendously thankful that I took that job and still miss it dearly (the company was acquired)

2. Experience vs. Education: I want to plug the Algonquin PR program here because while it covered all the necessary theoretical and skills development side of PR, the focus on the program is hands-on, practical experience. It also strongly encourages students to build a network, volunteer and launch into their careers with a lot of experience under the belt. Again I'm super grateful that I took it and (as you may have noticed) have become a huge advocate for it.

Comment on Starting out in PR by ryananderson

ryananderson — Fri, 19 Feb 2010 16:38:23 +0000

I agree completely. Though, the nice thing about Twitter is you can network passively – connect with people you're interested in and follow what they're doing, and reactivate the connection later when you're at the same conference, etc. Again, patience is key.

Comment on Starting out in PR by Joe Boughner

Joe Boughner — Fri, 19 Feb 2010 16:00:59 +0000

Well said, Ryan. I'd add a bit to the network thing though and say network but don't try to grow your network for the sake of growing it. Learning is important, as you said, but so is patience. A lot of people want to get hundreds of followers and LinkedIn connections right way. That's time better spent building the body of experience that you referred to.

Comment on Can we stop calling this social media? by Sunday Chatter – 2/7

Sunday Chatter – 2/7 — Sun, 07 Feb 2010 15:34:32 +0000

[...] up a Twitter or Facebook page, it’s part of the way a business communicates as a whole. Ryan Anderson debated this earlier in the week and said it should simply be called communication by now. He makes [...]

Comment on Can we stop calling this social media? by Brittany Dow

Brittany Dow — Wed, 03 Feb 2010 21:28:52 +0000

That's funny you bring this up, I said something similar last night!

Comment on I don’t know (and neither do you.) by Rich Becker

Rich Becker — Mon, 25 Jan 2010 18:35:14 +0000

Ryan,

So much of marketing "depends" as communication continues to become increasingly situational, which is probably why "I don't know" is probably the most honest answer today (I prefer "it depends"). But there is a more scientific approach at our disposal.

Generally, it seems to me that we want to conduct research, make a hypothesis (to narrow the approach), execute the approach, and then measure the results, which allows us to expend (or shift or reduce) any program intelligently. Of course, like you mention, it's critical to define any challenges or objectives well before creating content.

All my best,
Rich

Comment on I don’t know (and neither do you.) by Barbara

Barbara — Tue, 19 Jan 2010 09:50:05 +0000

great blog keep it up.

i find this entry relevant. i really have no idea as to how to measure results since they are largely varying from time to time. one thing is just for sure. the website set-up by Prova really worked wonders for me. i used to rely on traditional advertising but now, my online presence allowed me to grow my business into a new level.

Comment on Five steps to starting a successful blog by Links of note – October 9 : Martin Hofmann

Links of note – October 9 : Martin Hofmann — Tue, 12 Jan 2010 04:25:41 +0000

[...] The New PR: Five steps to starting a successful blog – Ryan Anderson provides great advice for anyone looking to create a blog. [...]

Comment on Can we stop calling this social media? by Anthony

Anthony — Sun, 03 Jan 2010 03:29:42 +0000

So its not the tools, its the overall strategy that counts essentially you're saying? Okay.

But isn't that really a subtle difference, since the strategy is always evolving to include all of those new tools?